Rayann410 is dedicated to Empowering girl bosses and inspiring beauty on a budget.


Rayann (22), a Brooklyn Native residing in Atlanta created her Beauty channel in 2006. What began as a hub for motion picture family memories and journal entries, quickly evolved into a family of 31,000+ growing "curlfriends" and over 3.9 Million Video Views seeking advice on naturally curly haircare maintenance and small business tips. Rayann's virtual clients tune in 3 times a week for hair product and extension reviews, budget friendly styling options as well as motivation to make their passion an income. 

Rayann410 is the hub channel for over 4 ongoing shows: Trash or Stash, Beauty Supply Store Look for Less, Curls and Cufflinks and Selfmade CEO. 


What Inspire's me?

My mom inspires me. Growing up in a single parent home, we did not have a lot of money. My mom worked 3 jobs and had a hustle like no other to make sure that we had food on the table and clothes on our backs. She was so passionate about her job as a nurse and loved her patients dearly so she never really complained about the workload because she was doing what she loved. I want my curl friends to find something that they are passionate about and make it a career or side hustle. I want people to know that you don’t have to be a product of your situation. You can change your circumstances with vision and hard work.
— Rayann
Rayann410 mom
5 years natural hair journey